English 420, Business Writing

This week we decided upon three potential clients that we felt would be a good fit for us in this project. After discussing it for a while we narrowed the field down to: The Egyptian, Underground Printing, and Hungry’s. After consulting with the professor we decided that the best client that could use our help would be the newest one, Underground Printing. They haven’t been in the area long and could use the most advertisement.

We then created a formal proposal with ideas such as marketing specifically for the Grand Prix audience, faculty, and student organizations. On Friday, as a group, we went and met with the owner/operator and discussed our proposal ideas. He was very interested in marketing for Grand Prix weekend and was very excited about working with us on this project. We set up a meeting with him next Monday where we could bring our written contract for him to sign.

Once we get the contract signed on Monday we will be right on schedule and will immediately start creating our various handouts, pamphlets, and other material for Underground Printing.