Web Portfolio Project

For this project you will be creating a standards-based web portfolio project. This project will allow you to learn more about writing for the web in its many forms, including writing for diverse audiences, writing web professional text, thinking about taxonomies her animation company, you might create a much different web portfolio than if you were working toward a job at Microsoft.

Part 1: Project proposal

The project proposal is a half-page proposal that describes the project you will be working on. This should include information on:

1) Audience. What industry are you going to be looking for a job in? What do they value? Who might be visiting your web portfolio? How can you cater to that audience? I.e. if you are trying for a job at Disney or another animation company, you might create a much different web portfolio than if you were working toward a job at Microsoft.

2) Purpose of the web portfolio. Purpose of the web resume.

3) Overall plan and storyboards. Provide me with a series of storyboards (see class readings and class activities from Monday, Feb 11th) that show what each page and section will look like and contain. You are welcome to draw these by hand and attach them.

4) Difficulties or concerns you anticipate with completing this project. Things you feel you need to learn to do a good job.

If you already have a decent web resume and portfolio, here is where you argue for an alternative project.

Part 2: Standards-based Web Resume

During week 7-8, we will be working on CSS (Cascading Style Sheets) and examining the written-visual connection to build a basic web resume. This will familiarize everyone with CSS and allow you develop a print-based and web-based resume. The Web-Based resume must be valid html/xml and CSS (we’ll talk about this in class).

You will use the web-resume as part of the final portfolio project. You will post your web-resume to the web (either on your Purdue campus space or off campus space you have purchased) and send me the link along with the screenshots of both of your validation pages.

Grading for Web Resume:
• Includes valid HTML/XML and CSS Markup
• Uses principles of user-centered writing and user-centered design
• Design and Content match the audience and purpose
• Conciseness and accuracy
• Grammatical correctness and other issues of professional issue

Part 3: Web Portfolio or other professional presentation

The final part of the Web project (during weeks 9-12) consists of expanding your web resume into a web portfolio that showcases some of your projects, work, or something else of a professional nature. The individual aspects of these projects are worked out with the instructor on a one-on-one basis based on the skill level and interests of each student.

Web portfolios should fit the purpose and audience described in the proposal. This includes having a requisite number of pages and areas of content (can be multimedia in nature).

Students are welcome to use open-source layouts and navigations, however, substantial modifications and improvements should be made when using such layouts and all students should provide a link to the original layout and a description of the improvements when they complete the final project.

What to turn in:
1) Students should upload their final web portfolio webspace (on or off campus) and email a link to their instructor
2) Students should write a 1 page reflective piece about the project in which they answer the following: a) How did your plans change from the proposal to the finished project? b) What do you feel is most successful? c) What did you have the most difficulty with? d) What major rhetorical and design decisions did you end up making and why did you make them?
3) If you used an open-source layout / CSS / Dreamweaver template, also include a screenshot of the original template and in a paragraph or so, explain what changes you made to it (explanation can be attached to the reflective piece above).

Grading Criteria
• Includes valid HTML/XML and CSS Markup
• Uses principles of user-centered writing and user-centered design
• Design and Content match the audience and purpose
• Grammatical correctness and other issues of professional ethos
Reflection is clear and detailed

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