Week 3

Sept 4

Reading: The Tipping Point (1-88). You should read and post your response before class today. Be sure to review these guidelines:

Reading Response: Using Gladwell's descriptions of connectors, mavens, and salesmen, post a blog message in which you identify which category (or categories) seem to apply to you. Be sure to explain what the category means (e.g., what is a connector?) and then explain what qualities or experience you have that seems to fit it. Tag your blog message (in the "categories" field) with the phrase Tipping Point 1

Sept 6

In-Class: Ad-Hoc Presentations on Disruptive Technologies
iPods: Kyle and Mike

Anticipation Guide for Chapter 1, "Introduction to Entrepreneurship"

Discussion of midterm project, reading responses and comments, and reading quizes. The midterm project is defined in our course description as follows:

  • Midterm Project: In teams, you'll plan and conduct an interview with an entrepreneur, making it into a 5-7 minute video presentation that can be uploaded to our course website or another location. Individually, you'll submit a short (2-page) project assessment document that evaluates and analyzes your experience throughout this project. All team members also will complete a Collaborative Project Evaluation Form and submit it to me in printed form, privately. The project and all deliverables are due on October 16.

During this project, you'll keep a "Project Log" in your blog, search for an interview subject and learn about proper ethical approaches to interviewing, develop interview questions and plan the interview, conduct and film the interview, and premiere the video to the rest of class.  Here's a sample that's more involved than you need to be, but it will give you a good target to shoot for: "Computer Friendly Stuff" (8:25)

Teams will be formed on Tuesday, Sept. 11, so be here and ready to go.

Please note that the first reading quiz on Chapter 1 from the textbook is due before class on next Tuesday. The quiz will be posted by Saturday, with the link appearing on the calendar. It will disappear at the start of class on Tuesday.